News | MARK GILBERT | NEW WORK

Skyy Vodka turns Canadian Millennials into Real-Estate Moguls in this new spot directed by Mark Gilbert.

These funny promos for “Claim Your Cali” show a ‘real-estate’ spokesman in the middle of the Californian desert sipping refreshing Skyy Vodka. The new promotional event gives buyers of specially-marked bottles of Skyy Vodka the right to redeem their own 1 ft. x 1 ft. piece of California land.

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