Mark Gilbert‘s newest work for Canadian restaurant staple White Spot follows life’s little adventures, and the food that underscores them all.
Director Mark Gilbert explores both interpersonal and brand-consumer relationships in the latest campaign for White Spot, a restaurant chain deeply rooted in the community and daily lives of its customers. Titled “A Day in the Life,” the spot features vignettes of tears, laughter, near-first kisses, and marked up maps, with White Spot as the common thread tying together people from all walks of life.