Seyi Peter-Thomas of Station Film directed Nickelodeon’s new “Our Places, Our History” campaign featuring children celebrating Black History Month. The multi-platform campaign will be supported across Nick’s social and digital platforms throughout the month of February.
This series of PSAs set in Charleston, South Carolina, explores the themes of education, culture and cuisine as they relate to African Americans, and encourages today’s generation of children to be part of the deep well of African history in the South. Each PSA is narrated by kids and use Charleston’s storied past and rich culture as both a focal point and a backdrop, given how a substantial number of African Americans are able to trace their ancestry to the port of Charleston, which served as a slave-trading center more than a century ago.
“Having the chance to work with kids on such important and inspiring stories for Black History Month in collaboration with the Nick team was extremely rewarding,” said Peter-Thomas. “We delved in to the local history and culture and unearthed stories that felt most relevant to our audience. There was a real sense of discovery as we made these, which hopefully comes through in the films.”
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